Growing omnichannel sales in highly competitive market – Mobilcom´s keys to success

  • Starting in a brown field architecture and dealing with technical dept
  • Aligning sales channels to fulfill customer needs
  • Creating an agile culture with our partner CGI to establish a high performance delivery pipeline
  • Adopting market challenges and preparing for the future

Florian Wolf graduated in Technical Informatics at TU Berlin in 2009. He ran a Start-Up between 2004-2009 with focus on Software Services for Advertising Agencies/Publishers and consulted Multichannel Commerce during 2009-2011 at Namics in southern Germany. In 2011 he became a Department Manager of IT at GRAVIS. After a merger of GRAVIS into freenet Group in 2013 he started as a Head of IT Customer & Commerce Systems within mobilcom-debitel. 

Florian Wolf
Head of IT Customer & Commerce Systems, mobilcom-debitel GmbH